You need more than a sales team
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All Sales Articles > Join the First Mobile Sales Community at ToddCohen.com!
Join the First Mobile Sales Community at ToddCohen.com!
By Todd Cohen
PHILADELPHIA-- (BUSINESS WIRE) -- PhindMe®, a Philadelphia-based mobile technology company, today launches its direct-to-business brand, Everywhereigo. It’s a suite of easy-to-use mobile marketing tools aimed directly at businesses and groups of all sizes. A basic no-cost version is available at www.everywhereigo.com to organizations of any size interested in learning through experience why mobile marketing is the evolution of e-mail marketing, Web publishing and blogging in this new era of information on the go.
Everywhereigo allows any business or group to create “Everywhere Pages,” mobile Web pages designed to be displayed on any mobile device and to be updated easily. Everywhere Pages allow businesses and groups to improve response from traditional advertising, search engine marketing and e-mail newsletters, and to create immediate and loyal connections to customers and members who are increasingly accessing e-mail, Web pages and text messages from cell phones.
“Everywhere Pages have information formatted for viewing on any cell or smart phone, such as T-Mobile’s G1 Google Phone. Additionally, there are dedicated pages designed to accommodate the unique features of the iPhone and BlackBerry,” said Chuck Sacco, PhindMe CEO. “This is especially important because the vast majority of Web sites were designed for laptops or desktops and are too difficult to navigate on a handheld device, if they display anything intelligible at all. They also frequently feature information that isn’t relevant to people on the go. Everywhere Pages have just the right mix of fresh, time-sensitive information that this audience seeks.”
Everywhereigo also includes group text messaging tools with simple but useful features, including the ability to launch opt-in campaigns through text messages. People can respond to an advertisement via text message and then receive on-demand information or important announcements and offers from the organization. Sacco explained that text messaging is the evolution of business-to-consumer e-mail because cell phone numbers are persistent, personal and unique to the individual. People treat them with high priority, usually opening them within 15 minutes, unlike e-mails that often go unopened for hours or days.
One of Everywhereigo’s current business users is Todd Cohen, president, Sales Leader LLC. Cohen, who has his own Web site and sends e-mail newsletters to maintain contact with customers and prospects and generate sales opportunities, can now have individuals immediately join his network via text message. They can receive valuable information from Cohen while on the go via text messages and get instant access to Cohen’s events, news and information by texting special keywords to a short code (a 5-digit number linked to his account). They can also see his unique “Good Selling” information on their cell phones by visiting toddcohen.everywhereigo.com.
“The opportunities for groups and businesses to apply mobile marketing strategies are as endless as the Web has proven to be,” Cohen said. “With 30 percent of mobile phone users already accessing the Internet on their mobile devices, it’s becoming clear that people expect to interact with their groups and services in this way,” he added.
Everywhereigo offers a free basic edition for an unlimited length of time that gives groups and businesses full, complimentary access to its mobile marketing tools and 100 group text messages per month, powered by PhindMe mobile marketing technology. An upgrade to the Everywhereigo Pro Edition allows businesses to improve outreach, communication and customer service to a wider target audience, customer base or membership with larger text message bundles and unlimited mobile tags.
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Todd Cohen recently presented to a group of Omnicare Clinical Research leaders on the topic of building a sales culture. Todd's thorough preparation for the meeting and his presentation were spot on to what we needed to energize our leaders about 'selling' our services, no matter what their role.
Todd's desire to understand his audience, his knowledge of the subject matter and his enthusiasm really showed. Meeting participants left the meeting referencing many of his points, and we continue to refer back to his advice in subsequent meetings and interactions. He really made an impact. I would highly recommend Todd as a presenter on this topic.
Mary Vila VP-Human Resources, Omnicare CRO -
Todd Cohen's program is WAY more than sales training! Todd instills a mindset and skill set that are far more powerful, meaningful, and lasting. His expertise - building sales culture - is about showing sales leaders at companies of all sizes how to multiply their sales effectiveness by harnessing the power of the entire organization and ALL its stakeholders in the pursuit of closing sales. Bigger sales. Better sales. More sales. THAT is the result of implementing Todd's strategies.
David Newman Marketing Speaker and President, Do It! Marketing -
Todd is the ultimate catalyst to grow a positive, highly-motivated sales culture within any organization. He's the perfect coach to build or strengthen teams. As a marketing professional, working with Todd was insightful!
Sue Watts Product Marketing, Shunra Software LLC -
Outstanding...very powerful! You came across well spoken, experienced, confident and most of all I felt like I wanted to hear more. I had no idea you were such a great inspirational public speaker with such a powerful message to deliver.
Russell Heid Manager, Deloitte and Touche, LLP -
I just read your whitepaper and found it to be the ABC's of successful selling. It applies to any selling and is an excellent paper! I will recommend it to my sales team for reading.
Mike McCann #1 Prudential Realtor in the USA -
Todd is as passionate about helping others as he is about selling. I would certainly recommend him for assistance in motivating others to achieve a sales objective, whether selling the value of a non-profit, any product or a service.
Craig Stabler Soliant Consulting -
Todd...is passionate about helping organizations build a "sales culture" that understands customer needs and develops an out of the box approach to the sales process.
Dr. Jean Wilcox, PhD Professor of Marketing, Temple University -
Todd is the consummate professional - his presentations are effective, to the point and entertaining. His demeanor is one of confidence that reflects years of experience and successful outcomes. He's also a terrific guy to work with.
Jerry Wolfe Partner, Nenko Advisors International -
Todd has an unusual combination of sales talents - he can sell (intangibles to the C-level? no problem here!), build and manage a sales department and train for success. Impeccable execution and classy style!
Dr. Janice Presser CEO, The Gabriel Institute -
I have worked with Todd and SalesLeader in connection with helping me to expand my client base. Todd readily wraps his mind around concepts and then uses that understanding to help you achieve your goals in an ethical manner.
Todd Ewan, Esq. Partner, Fisher and Phillips -
In a relatively short time, Todd has provided substantial value as both a sales leader and a personal coach. As a sales leader, he has proven abilities to bring a sales orientation to a technology startup business. As a personal coach, Todd constantly pushes to ensure that this entrepreneur stays focused on the things that will bring the company growth and results.
Chuck Sacco CEO, PhindMe -
I have known Todd for a long time and witnessed the results of his hard work, knowledge, and enthusiasm as a sales person, sales manager, and entrepreneur. Todd is results driven and is able to leverage his experience, knowledge, and professionalism to create, mentor, and manage winning sales teams. What is impressive about Todd is his ability to communicate to individuals and groups. I highly recommend Todd to anyone interested in improving their sales organization.
Reynold Guida Director of Product Development, Thomson Scientific -
Your seminar was quite an eye opener for me...Speaking for the Finance folk majority, your tips are invaluable.
George Daulerio Senior Finance Professional -
Todd is a sales visionary, a champion with a drive to connect with his customer and drive the performance of his sales team.
Oliver Picher Executive Marketing Consultant -
Just read your paper, it was great! Keep the wonderful info coming....Your work has helped me tremendously already! .... I have you to thank for that...
Chad Holland Independent Insurance Agent, AFLAC -
... your enthusiasm and passion for sales, marketing and networking is contagious!.....
Michael Hughes Executive Level Banking Executive and Adjunct Professor -
Todd, thank you for creating a wonderful resource for information to support professional services sales.
Mary Newman Search Consultant -
Todd succeeded in bridging the gap between a Silicon Valley start-up and an old-line 'white-shoe' firm, having the patience to lead us through a long sales cycle, building first a foundation of trust, before diving into features. He was always a welcome sight in the office. We found him to be consistently creative, personable and with the highest integrity.
Marco Parillo Senior Manager, IBM -
Todd Cohen is an extremely focused, hard working and intelligent sales manager.... He is a tireless sales asset and takes great pride in building successful, revenue producing sales organizations.
Jim Riely Owner, Brownstone Group -
Todd this is a very helpful site that really illustrates your strengths in Solution Sales.... I hope the industry will take advantage of your insight.
Jonathan Grant LexisNexis